Donut Wars
Each September, the restaurant chain Mr. Donut in El Salvador has a month long 2-for-1 promotion on its donuts. The annual sale has become a major event, with long lines of customers at every Mr. Donut location waiting to carry out boxes filled with the frosted donuts. This donut sale even attracted attention in the US press. A 2014 article in the New Yorker described September at Mr. Donut: Every fall in El Salvador, at the height of the wet season, a fast-food chain called Mister Donut offers a two-for-one deal that lasts a whole month. From morning to night, long lines form outside the more than thirty locations in the country. Residents of the capital, San Salvador, brave its public-transit system—a fleet of decaying American school buses and overcrowded vans—clutching flat boxes of doughnuts, then leap off at their destinations, hunched protectively over their cargo. For 2019 Mr. Donut adopted a "Donut Wars" theme for the September promot...